Puerto Peñasco finds itself on the global stage in matters of health and safety protocols in caring for tourism. To underscore this, Las Palomas Beach and Golf Resort has become the first internationally recognized “Safe Travel” property in Sonora.
This recognition, which has only been awarded to 160 companies worldwide, is granted by the World Travel and Tourism Council (WTTC), which reviews and certifies that standards, protocols, and commitments of distinguished companies adhere to impeccable levels of care and safety for guests.
The Safe Travel distinction has been adopted by six of the most important hotel brands in the world, and now by Las Palomas Beach and Golf Resort in Puerto Peñasco. This certification is backed by agencies including the World Health Organization and many specializing in tourism and travel.
What does it mean for a resort to obtain this international stamp of approval?
Certification means a guarantee of safety and the application of strict health and cleaning protocols in caring for guests. In turn, clients can be fully confident when coming across this distinction on a reservation site, as in the case of Las Palomas Beach and Golf Resort, the only location in Sonora to have received this award for quality and safety.
Héctor Vázquez del Mercado, General Director of Las Palomas Beach and Golf Resort, explains this distinction essentially certifies all the work the resort has undertaken since last year to revive the tourism sector under Covid-19 concerns in Puerto Peñasco. Las Palomas has been exemplary in complying with the complete and correct application of health and sanitizing measures, social distancing, development of operation manuals, ensuring health practices, maintaining follow-up logs, implementing technology to prevent contact, as well as ongoing communication and staff training.
The Safe Travel certification is not solely another star for the resort, but rather a distinction that exemplifies Las Palomas as upholding high standards of safety, particularly during these times of extreme caution, while ensuring guests can be fully confident with all of its services.
Luis Núñez, Sonora Tourism Promotion Coordinator, acknowledged the biosafety training efforts of many tourism companies, such as Las Palomas, with the goal of regenerating trust among travelers as tourism bounces back. This is important as millions of people in Sonora depend on the tourism industry.